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The Music Industry
by: Larry
 
There are many people, especially high school and
college students, who are interested in the music
industry from the perspective of a musician or
artist. However, there are many other avenues
available to those interested in the music
industry and the website www.tourdoggsecrets.com
offers tips on how to become an artist tour
manager.

Professional tour manager Larry Stevenson lends
his twenty years of touring experience in an
eManual called "Tour Dogg Secrets," available at
the aforementioned website. However, the eManual
is only part of the attraction of the site and
those interested in a career in the music
industry should certainly consult this site.
There are many tidbits of information and
instruction to draw in viewers to the inexpensive
Tour Dogg Secrets guide to artist tour management.


It is important for someone in the music industry
to first figure out why they are interested in
becoming a tour manager or a musician. Larry
Stevenson says that many people, including
himself, have moments in their life where they
realize that they want to help other people out
while doing something they love.

To Stevenson and others, this avenue is managing
at the heart of the music industry, the tour and
festival circuit. Music can influence millions of
people, and Stevenson points out that the act of
helping musicians get their music out in the most
direct way to people, via concerts, is something
to be proud of.

Certainly, fame and fortune are some of the
motivations for entering the music industry, but
having that desire to help is key to all of the
other benefits to a music industry career.

The website goes into detail as to the job duties
of an artist tour manager. For musicians and
other music personnel, the artist tour manager is
a critical piece of a successful tour.

The manager deals with every single aspect of
touring logistics, including the availability of
ethnic and vegetarian restaurants, the exchange
of money on international tours, and the
transportation of tour gear from one site to
another.

While these tasks on their own may seem to be
something that artists or other personnel can
focus on, the tour manager allows a tour to have
a centralized source of information that is
expert in how to resolve logistics problems. In
some places, it may be difficult to find a
vegetarian or a kosher restaurant or it might be
difficult to understand exchange rates in place
overseas. With the skills learned in Tour Dogg
Secrets, people from every background can learn
to become experts in managing music tours.

In addition to planning tour logistics, an artist
tour manager also ensures that the smallest of
details on tour get executed to perfection. An
artist tour manager is responsible for checking
in artists and members of the music groups into
hotels, airports, and music festivals.

The manager can then be the one contact person
that anyone from the hotel, airline, or festival
management can go to if there is a question or
issue that comes up. As well, the artist tour
manager is responsible for distributing per diem
funds to musicians and planning out sound check,
including the arrangement of speakers and
instruments according to stage plans.

Finally, an artist tour manager is a key
disseminator of information, including
contractual obligations and the limitations of
space according to stage plans. While all of
these tasks may seem to be daunting to the
newcomer, Larry Stevenson's eManual and website
offers all of the tools to success for anyone
interested in breaking into the music industry.
The eManual goes through the step by step
processing of becoming an artist tour manager and
having a successful career.

The breadth of knowledge detailed in Stevenson's
eManual is enough that the material is not just
for up-and-coming artist tour managers but for
current managers and musicians. The Tour Dogg
Secrets website includes a great deal of
testimonials from people who have benefited from
Larry Stevenson's tutelage over the last twenty
years.

Artists like Fontella Bass and Oliver Lake not
only attribute their rise in the music industry
to the assistance of artist tour managers, but
also have taken it upon themselves to learn how
to do things like contract management and tour
logistics so that festival and tour appearances
go more smoothly.

Musicians should understand all aspects of the
business even if they delegate the actual
execution of logistics to their artist tour
managers. The artist's understanding of basic
travel logistics allows for easier
troubleshooting skills on the road and an
appreciation for the work of artist tour managers.


The eManual of Tour Dogg Secrets by tour manager
Larry Stevenson is offered on the web page www.
tourdoggsecrets.com for the low price of only $47.
While this price may seem high for a career
instruction book, the invaluable information it
offers makes it incredibly affordable for the
musical new comer over veteran.

Stevenson includes examples from his own career
as an artist tour manager in order to offer
anecdotal evidence to the lessons he teaches in
the eManual. The type of material within Tour
Dogg Secrets is truly inside information and it
is difficult to find another book on the market
that goes as far into the music industry as
Stevenson's offering. The eManual is offered via
PDF file, which makes the document as portable as
a book for those with laptops and constant access
to computers.

Overall, the material on the website and
contained within Tour Dogg Secrets is impeccably
prepared and organized for the benefit of the
uninitiated. Larry Stevenson's eManual details
why people interested in the music industry
should get involved as artist tour managers;
while the website goes over what motivations
should drive someone to succeed within the music
industry. Stevenson's approach to tour management
and tutelage for the future of the

music industry is admirable and makes Tour Dogg
Secrets not only a manual to success but toward
success outside of the music industry. For anyone
looking to make a difference while using their
highly honed organizational and artistic skills,
they should consult Tour Dogg Secrets and its
corresponding web site, www.tourdoggsecrets.com.
 
About the Author
Larry Stevenson is a music industry veteran, with more than 20 years of experience as a successful artist tour manager, as well as two decades of experience as a consultant giving touring advice to artists.
 
 
This article was posted on June 12, 2007
and reads 12 times.
 
 
     
  

 
 
Wed, 07 Jan 2009 05:59:31 +0000
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